ITC shares fall and analysts assess outlook
ITC shares fell 34% in 2026, erasing ₹1.72 lakh crore in market value, amid concerns over commodity prices and cigarette excise duties. Citi raised its rating to Buy, while reports cited better Q2 results and analyst buy calls.
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Timeline
Monday, 5 October
- 35% dip in one year! ITC shares rise on better Q2 results buzz; experts give buy tag? Target price, stop-loss
ITC shares have fallen 35% in one year, according to the headline
- Citi upgrades ITC to Buy from Sell, citing favourable risk-reward
Citi sees 17% upside despite near-term headwinds
Tuesday, 29 September
- ITC market cap slips below ₹3.4 lakh crore after 34% fall in 2026. Good time to enter? Analysts weigh in
ITC shares fell 34% in 2026, erasing ₹1.72 lakh crore in market value

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