WhatsApp business message charges and Arattai
From October 1, businesses pay for WhatsApp utility messages after 1,000 free replies per phone number each month; customers can still use WhatsApp for free. Zoho launched Arattai for Business, which a report compares with WhatsApp Business.

Timeline
Friday, 2 October
Thursday, 1 October
- WhatsApp makes utility messages chargeable for businesses from October 1
Businesses pay for service messages after 1,000 free replies per phone number each month

)