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▲ Bullish for Indian equities
Fintechs bet on AI agents to retain merchants as acquisition costs rise and margins thin
The brief
- Merchants using AI agents have seen a jump in their topline
- AI adoption may affect competition among Indian fintech and payments companies
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- Bernstein keeps Outperform on PB Fintech, sets ₹2,310 target after sharp sell-off
Fintechs' use of AI agents for merchants
Pine Labs partnered with Google Cloud to bring AI agents to Indian merchants. Fintechs are betting on AI agents to retain merchants as acquisition costs rise and margins thin; merchants using them have seen a jump in topline.
Friday, 25 September
- Fintechs bet on AI agents to retain merchants as acquisition costs rise and margins thin