Thursday, 1 October 2026Updated 16m ago
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Data▼ Bearish for Mahindra & Mahindra

Weak monsoon weighs on rural demand; September tractor sales fall at M&M and Escorts Kubota

2 sources · first seen 15:55 1 Oct · updated 15:56 1 Oct

The brief

Written from 2 reports · check the source before you trade
  • Mahindra & Mahindra tractor sales fell 21% in September
  • Escorts Kubota tractor sales declined 16.7%
  • Weaker rural demand pressures tractor makers and could weigh on two-wheeler and FMCG sales

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Part of a developing story4 updates

September tractor sales decline

Mahindra tractor sales fell 21% year on year in September, while Escorts Kubota sales dropped 16.7% to 15,214 units from 18,267. Escorts Kubota’s six-month sales were still up 10% year on year.

Thursday, 1 October

  1. 2 sourcesYou are here
    Weak monsoon weighs on rural demand; September tractor sales fall at M&M and Escorts Kubota

Read the reports

2 reports · earliest 15:55
MoneycontrolRural distress dents India's tractor, two-wheeler sales in September15:55Business StandardWeak monsoon dents rural demand as tractor sales fall in September15:56