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India’s microdrama boom races to build a profitable business beyond mobile novelty

1 source · first seen 15:11 1 Oct · updated 15:11 1 Oct

The brief

Written from 1 report · check the source before you trade
  • Microdramas generated ₹2,300 crore in 2026, with 40 million Indian viewers
  • Industry forecasts project revenues to double to ₹4,600 crore
  • Growth in microdramas may benefit Indian digital-content businesses, including listed media companies

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Read the reports

1 report · earliest 15:11
CNBC-TV18India’s microdrama boom races to build a profitable business beyond mobile novelty15:11