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Vadilal and Parle Products ink licensing partnership for Vadilal Hide & Seek Ice Cream

1 source · first seen 13:48 29 Sept · updated 13:48 29 Sept

The brief

Written from 1 report · check the source before you trade

Vadilal and Parle Products signed a licensing partnership for Vadilal Hide & Seek Ice Cream
The collaboration combines Vadilal’s ice-cream manufacturing and distribution with Parle’s brand equity
The partnership may strengthen Vadilal’s branded ice-cream offering in India’s consumer sector

1 report · earliest 13:48