Monday, 28 September 2026Updated 5m ago
Litmus Paper

Indian business & markets · every report, clustered into stories and tested for tone

Topic
FMCG and consumption▲ +47% net tone today
19 stories today · 45 since 24 SeptNifty FMCG +0.40% vs Nifty +0.34% on Fri, 25 Sept
  • E-commerce held 7% of FMCG sales in the June quarter, up 3%
  • Rural FMCG volumes fell 5% in the June quarter
  • 68% of FMCG categories lost volume amid higher costs and rural income pressures
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